| About our Company |
| ProfitableFarming.com Corporation is an information supplier and decision analysis service for farmers, farm product suppliers, farm service providers and other agribusiness firms. |
| Our Mission is to provide farmers with innovative services for planning and achieving profitable farming operations through revenue enhancement, expense management, and profit improvement, and to provide farm
product suppliers and farm service providers with more effective means of communicating information and conducting business via the Internet. |
| Our Corporation is privately held and was incorporated in North Carolina in 1999. Its principal business is providing farm-related information, decision support and Internet-based services to farmers, farm
suppliers and other agribusiness firms. The corporation is employee-owned and has no external investors. |
| Our Management is headed by Robert Ratliff who founded the company, leads the mission and serves as Chief Executive Officer. Ratliff grew up on a family farm, earned
a Masters Degree in Agriculture, and managed the marketing of farm seeds and farm chemicals with five companies for twenty-two years prior to building a farm services business for American Farmers and Agribusiness using
the Internet. |
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| Our
Content Licensing and Custom Programming |
Our Content License Agreements include proprietary web-based software programs, databases and other information technologies that may by licensed at no charge for standard services and modest fees for
our advanced services.
Our deployed web services include the FieldPlan Calculator, the Farm Chemical Wizard, the
Farm Bill Calculator, the ProfitPlan Calculator, the
County Loan Rate Wizard, the Farm Machinery Calculator and the
Peanut Program Calculator .
Additional web services are currently under development and will be deployed when engineering and testing is complete. |
Our Custom Programming Services includes development of software applications for specific products and services per your requirements.
Let us know of your needs, wants and desires and allow us to explore
the possibilities and propose a solution. |
| Our Business Operations were recently characterized in a story in the Local Tech Wire for the information technology community. |
| Our Expansion Plans include developing additional web services to facilitate decision analysis, product promotion and customer action plans using XML, SOAP, .NET, and Microsoft CRM technologies for farm
products and services passing "in to" or "out of" the farm gate, including complete track-and-trace identity preservation at the crop production end of the food chain. |
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| Our Internet-based Farm Services |
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Our Farmer Clients have farming operations that plant, grow and harvest the crops of corn, soybeans, cotton, rice, peanuts, sorghum and wheat.
These seven field crops are planted on 240 million
acres each season and have revenues, expenses and profits totaling $80 billion each calendar year.
Our services are provided without charge, with operational funding provided by our agribusiness clients and
other sponsors. |
| Our Agribusiness Clients have major investments in agricultural research, manufacturing, marketing, communications, distribution, retailing and agronomy service, requiring a cost-effective decision analysis
services to assist each farmer in selecting the products and services most appropriate for a specific farm. |
Our Website provides our farm services to our clients using a fast-response web server, plus a database server equipped with dual processors and a gigabyte of processing memory.
Our proprietary software
represents ongoing research, development and engineering of the software programming, business logic and crop production products and services database.
Our Internet connection uses high-speed fiber optic cables with direct connections to the Internet backbone. Thus, our specialized combination of hardware, software and connectivity results in fast transaction response times to most farms across the nation. |
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| Our Web Services Architecture and Security Systems |
| Our Architecture utilizes four tiers for maximum performance, greatest security, speed of deployment, flexibility for growth and information security. |
| Our User Interface Tier requires only a HTML browser, such as Microsoft Internet Explorer or Netscape
Navigator with JavaScript and Cookies enabled. Additionally, our presentation is strictly business, using primarily text and only a few graphics to
best accommodate our clients in rural areas that access the Internet via an analog telephone line and a 56K modem. |
| Our Web Server Tier uses Windows Server 2003 using Internet Information Services 6.0 and the .NET
Framework 2.0 running in IBM servers. |
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| Our Business Logic Tier is primarily coded in VB.NET, which interprets user inputs and applies a multitude of business rules and logic, including specialized agronomic rules and sound economic logic. |
| Our Database Tier is powered by a MS SQL 2005 relational database with data modeling taken to the third normal form. Our database of agricultural products and user records are properly indexed and
uses table triggers and compiled stored procedures for very fast responses, averaging less than one second recalculation times for most farms across the nation. |
| Our Security System go far beyond a perimeter firewall and includes integrated security measures throughout the architecture to protect user data from unauthorized access by others. |
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